The most comprehensive membership for creating your own smart style.

Our newly created membership offers a step-by-step approach to help you confidently master shopping, outfit creation and style development for yourself in a fun, empowering yet down to earth environment.

Delivered by myself and my international team of styling experts, we will with you weekly to teach, inspire and encourage you to transform how you shop and build outfits for yourself.



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Find that perfect makeover

Grab a gift voucher

TAKE my "Smart Style Quiz" to gain a clear picture on where you're going wrong in your style, wardrobe and most importantly when you're in the fitting room.


Melbourne, Brisbane & New Zealand Personal
Fashion Stylist & Shoppers

“When you focus on wearing what makes you FEEL good, it ignites a self-confidence you either forgot existed, or didn’t know you had.”

Our Team is NOW IN - Melbourne, Brisbane & New Zealand

How we start our day is so important, which is why that morning ritual of getting dressed needs to be an empowering one to prepare us for the day ahead. If we look amazing, we feel amazing, so imagine how differently your day could go if you left the house feeling like the best version of YOU.

Personal stylists & shoppers creating wardrobes that work hard

As Melbourne, Brisbane and now New Zealand based personal stylists and wardrobe consultants, we understand that shopping can be overwhelming; you may not understand what suits, you may need advice or struggle to find clothing that fits you best, you don’t know where to start, where to shop or what to choose! This can make shopping daunting, leaving you so frustrated that you end up either giving up or making repeated costly mistake purchases.

Wear what makes you feel good!

We are all about style empowerment. We're a team of expert and personal shoppers wanting to help you to create a style that feels like YOU, and wardrobe that leaves you excited to get dressed, full items that can easily be mixed and matched. Whether you want a full overhaul / makeover, a wardrobe refresh or are in desperate need of advice and new inspiration, we’ll take the hard work out of shopping and make sure you leave each session feeling amazing.

We offer style consultations throughout Melbourne, Brisbane, New Zealand and beyond

All our personal sessions begin with a style consultation to ensure that we understand what you would love to achieve in your new style, also considering your lifestyle, budget and what’s important to you when it comes to dressing.

A "Pre-Shop" is also included in all our shopping packages, meaning we arrive to fashion stores before you and start sourcing options and ideas (based on your initial consultation).

This gives us a head start in our shopping session, so that our time together isn't entirely spent blind shopping for all our items and we get loads more done in a short space of time. During our unique process we will encourage you to see yourself and your clothes in a new whole new light, and by the end of your session you will not only have enhanced your style, but also your inner confidence.

You will also receive "exclusive stylist discounts" from selected brands that you wouldn't normally receive shopping on your own. This can sometimes save you hundreds of dollars alone for your wardrobe makeover.

We offer our services throughout Melbourne CBD and surrounding areas, including Richmond and St Kilda and now in Brisbane, Christchurch, Auckland Merivale and beyond

Contact me today to find out how we can help you!


Take charge and own your style. – View my range of Women’s Personal Styling Packages.

Women's Styling Packages


Style isn’t just for the ladies. – View my range of Men’s Personal Styling Packages.

Men's Styling Packages
"Clothing can have the power to transform your state of mind."
"Dress with confidence & you’re likely to act with confidence."
- Chelsea B


VIP Shopping day

Today was a big day! It’s was a VIP shopping day for this gorgeous client who is turning 40 soon and wanted to discover her style again. Her awesome and super thoughtful hubby had surprised her with

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Best New Jeans Under $180 Now

Chelsea’s Top 4 Jeans Under $180

I posted a poll in Instagram, and 70% of you ladies told me that you don’t own the perfect pair of jeans! So I’m going to take you through some of the styles from brands like Forever New,...

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Witchery Picks

Chelsea’s Top 5 Transeasonal Pieces From Witchery

As we slowly creep towards Spring, I’ve put together my Top 5 transeasonal pieces from Witchery, available right now. These will be worn from season to season because of their versatility, which is

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What my clients have to say

Chelsea, I just wanted to say a huge thank you for yesterday – I had such a great time and learnt so much. Nobody can believe how much I managed to get and stay under budget. And I’m still getting over the sizes we picked – no wonder I’ve never had luck online shopping!


A massive thank you to Chelsea for dressing me so beautifully for my return to stand up at such a stunning venue. It was a total privilege to MC this gig and I felt like a million bucks in this gorgeous ensemble by The Ark Clothing Thanks for going the extra mile Chelsea.

I can’t recommend your services highly enough because this entire experience was an absolute jov! I never would have chosen navy/ink but boy, I LOVED this! French navy is delightfully classic and I did feel sensational. Sooooo many genuine compliments (my beloved keeps telling me, too).

I’m so excited about our planned joint venture: our first play date was SO much fun!!! Thanks a million, Chelsea! I’m sending my Media Coaching clients to you, too!

Tracy Bartram

Just wanted to say a quick thank you! 

This last shop has been spot on for me. Definitely expanded my comfort zone and Chelsea ‘knew before I knew’ that I’d love the purchases. Loving the cinnamon coat now, and every single piece. Definitely the most efficient way to shop!