The most comprehensive membership for creating your own smart style.

Our newly created membership offers a step-by-step approach to help you confidently master shopping, outfit creation and style development for yourself in a fun, empowering yet down to earth environment.

Delivered by myself and my international team of styling experts, we will with you weekly to teach, inspire and encourage you to transform how you shop and build outfits for yourself.



Find out more

Find that perfect makeover

Grab a gift voucher

TAKE my "Smart Style Quiz" to gain a clear picture on where you're going wrong in your style, wardrobe and most importantly when you're in the fitting room.


Melbourne, Brisbane & New Zealand Personal
Fashion Stylist & Shoppers



“When you focus on wearing what makes you FEEL good, it ignites a self-confidence you either forgot existed, or didn’t know you had.”

Our Team is NOW IN - Melbourne, Brisbane & New Zealand

How we start our day is so important, which is why that morning ritual of getting dressed needs to be an empowering one to prepare us for the day ahead. If we look amazing, we feel amazing, so imagine how differently your day could go if you left the house feeling like the best version of YOU.

Personal stylists & shoppers creating wardrobes that work hard

As Melbourne, Brisbane and now New Zealand based personal stylists and wardrobe consultants, we understand that shopping can be overwhelming; you may not understand what suits, you may need advice or struggle to find clothing that fits you best, you don’t know where to start, where to shop or what to choose! This can make shopping daunting, leaving you so frustrated that you end up either giving up or making repeated costly mistake purchases.

Wear what makes you feel good!

We are all about style empowerment. We're a team of expert and personal shoppers wanting to help you to create a style that feels like YOU, and wardrobe that leaves you excited to get dressed, full items that can easily be mixed and matched. Whether you want a full overhaul / makeover, a wardrobe refresh or are in desperate need of advice and new inspiration, we’ll take the hard work out of shopping and make sure you leave each session feeling amazing.

We offer style consultations throughout Melbourne, Brisbane, New Zealand and beyond

All our personal sessions begin with a style consultation to ensure that we understand what you would love to achieve in your new style, also considering your lifestyle, budget and what’s important to you when it comes to dressing.

A "Pre-Shop" is also included in all our shopping packages, meaning we arrive to fashion stores before you and start sourcing options and ideas (based on your initial consultation).

This gives us a head start in our shopping session, so that our time together isn't entirely spent blind shopping for all our items and we get loads more done in a short space of time. During our unique process we will encourage you to see yourself and your clothes in a new whole new light, and by the end of your session you will not only have enhanced your style, but also your inner confidence.

You will also receive "exclusive stylist discounts" from selected brands that you wouldn't normally receive shopping on your own. This can sometimes save you hundreds of dollars alone for your wardrobe makeover.

We offer our services throughout Melbourne CBD and surrounding areas, including Richmond and St Kilda and now in Brisbane, Christchurch, Auckland Merivale and beyond

Contact me today to find out how we can help you!


Take charge and own your style. – View my range of Women’s Personal Styling Packages.

Women's Styling Packages


Style isn’t just for the ladies. – View my range of Men’s Personal Styling Packages.

Men's Styling Packages
"Clothing can have the power to transform your state of mind."
"Dress with confidence & you’re likely to act with confidence."
- Chelsea B


When you look in the mirror…

When you look in the mirror, is there one spot you always focus on? And do you decide your worthiness and self love based on this one spot of your body? During each session we’re not only dedica

Read more

Personal Stylist Auckland

Wardrobe Creation by Emilia 🙋🏻‍♀️ Yesterday, I had an amazing shop with a beautiful client Cherie. She has recently moved from a construction site role to a head o

Read more

VIP Shopping day

Today was a big day! It’s was a VIP shopping day for this gorgeous client who is turning 40 soon and wanted to discover her style again. Her awesome and super thoughtful hubby had surprised her with

Read more

What my clients have to say

Dear Chelsea, I wanted to send a thank you note for all your help in reviving my wardrobe. I was a little nervous about engaging the services of a stylist, as didn’t want to be styled as such. I had no need to worry however, you listened to my needs, were patient when I didn’t like something and I have walked away with a fantastic wardrobe of items that are all “me”. I would highly recommend to others your help in clearing out your existing wardrobe, as it has really helped me rediscover the items I love in there which were lost amongst the clutter. I don’t think I would have had the guts to do it on my own! I look forward to engaging your services again in the future when I need a top up or new season.


Hi Chelsea and Nancy, I wanted to send you both a message to express my appreciation and thanks for a truly great experience. It has only been a few short weeks, but for the first time in a long time, when I open up my wardrobe I am excited by what I see and excited by the possibilities. I see colour, I see sparkles and I have a massive smile on my face! More than just a new wardrobe, I feel like I gained so much from the session. One thing that has really stuck with me was some of the pieces that I was really unsure about on the hanger are some of the pieces I love the most. The lesson for me, don’t judge the clothing on the hanger and take the time to experiment and try things on. I am so much more confident now, I have even gone out and purchased a few additional pieces (including the sparkle knit from Forever New). You have helped reignite my love of clothes and shopping. And whilst my biggest issue remains “what am I going to wear” it is only an issue because I have an amazing wardrobe! I look forward to doing a spring/summer top up with you both 🙂


Nancy is a miracle worker ⭐️ Thank you so much for your guidance and advice. I absolutely loved my shopping experience and can thoroughly recommend it to anyone who is in a style rut!  I’ll be back!!! 💖